Communication skills as a vital job requirement

Communication skills as a vital job requirement

Human beings are communicating all the time. Ability to express powerfully and influence the attitude and behavior of people for giving better performance on their jobs has emerged as a job skill of critical importance for managers/leaders at all levels of management. Thus all employees are expected to:
1 Write good correspondence
2 Be good in oral conversation
3 Develop and cultivate powerful body language
4 Be able to sell ideas and products effectively
5 Be very good in weaning away customers from a competitor and retaining them
It is now increasingly understood that even specialists like accountants, engineers, technicians etc should have good communication skills. In the present day knowledge society, competitive advantage of acquiring excellent communication skills cannot and perhaps need not be emphasized!